Glossary

API and integration

Definition

An API is a documented way for one program to exchange data with another; an integration uses APIs to connect services — a website, a CRM, payments, a messenger — so data moves between them automatically.

Example

When a customer pays online, the payment service tells the website through its API, the order is marked paid and the CRM gets the deal without anyone typing anything.

Common mistakes

  • Storing API keys in the website code where anyone can read them.
  • Not planning for the other service being down or changing its API.
  • Connecting everything to everything, so nobody knows where the data comes from.

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