Website design for fitness studios and gyms
Most people decide on a studio after one look at the timetable and one question: can I try a class first? A fitness website answers both on the first screen, shows what each class feels like and who teaches it, and turns curiosity into a booked trial in under a minute on a phone. Landing pages from $500, full studio sites from $900.
from $500 — launch from 14 working days
- Estimate after a 15-minute brief
- Electronic contract when needed
- Staged payments
01Built around the trial class
- A trial or intro offer visible without scrolling, with the next available times.
- Class types explained in a sentence each: intensity, level and what to bring.
- The timetable from the booking system you already use, not a picture that goes out of date.
- Coach profiles with real photos and what each person teaches.
- Location, parking, showers and lockers: the practical questions people are shy to ask.
02Pages that fit a studio
| Page | Purpose | Tier |
|---|---|---|
| One-page site | Classes, timetable, trial booking, prices and contacts | Landing page, from $500 |
| Pages per class type | Pilates, yoga, boxing, strength, kids classes, each with its own search intent | Multi-page, from $900 |
| Memberships page | Clear options, freezing and cancellation rules in plain words | Multi-page, from $900 |
| Shop | Class packs, gift cards and merchandise | Online store, from $1,500 |
03Speak to beginners, not only regulars
Regulars already know the timetable; the site exists for the people who have never been in. We write a short page for beginners that explains what the first visit looks like, how early to arrive and what happens if they cannot keep up. Health questions are left to qualified coaches: the site suggests talking to the team or a doctor, it does not give exercise or diet prescriptions.
04How we build it
- BriefClasses, coaches, memberships, your booking tool and the offer for newcomers.
- CopyShort, energetic pages in your studio’s voice, checked by you before launch.
- Design and buildA fast mobile site with your real photos and the live timetable.
- LaunchDomain, booking connection, Google Business Profile and Instagram link updated.
What we do not promise
- A set number of new members per month.
- Health, injury or nutrition advice in the site copy.
- Before-and-after body photos or results we cannot back up.
Frequently asked questions
How much does a website for a gym or studio cost?
A one-page site with classes, timetable and trial booking starts at $500; a site with pages per class type and memberships starts at $900.
Can the site show our live timetable?
Yes. We connect the booking or scheduling tool you already use, so the timetable updates itself.
Should a studio publish membership prices?
Clear options save your team many messages. If you prefer, show the trial offer and starting prices and explain the rest at the studio.
Can people buy class packs and gift cards online?
Yes, through your booking tool or a small online store starting at $1,500.
Do you write the copy?
Yes, in your studio’s tone, and you approve every page before it goes live.
Turn visitors into trial bookings
Tell us your classes, coaches and how people book now. We send a page plan and an estimate.
Fitness studio websites from $500 — launch from 14 working days
Prices are approximate, in US dollars. The total depends on scope — we give an exact estimate after a 15-minute brief.